• Discover
  • Mature
  • Print Books
  • Get Coins
  • Log In
WordExcerpt
Search...
Sign In
  1. Look At Me
  2. Chapter 10 - All for 40,000 Won
Prev
Next

Chapter 10 - All for 40,000 Won

He could, of course, become the final winner. However, he would need to rely on luck. In addition, he would have to pour great effort into obtaining good results while showing off something unique to both parents and the board of directors regularly. This was on top of the handicap of having a late start compared to his brothers and sister who already started to stack up achievements.

Heerak thought hard.

Just as he could become the ultimate winner, it was equally likely that he could become the ultimate loser. He would have to live a suffocating life, ruin his relationship with his older siblings, and if his luck did not permit, he could end up being labeled a failure and forced to make do with subsidiary companies. That could be his future.

He did not want that.

No matter how he thought about it, that kind of lifestyle was just no fun.

Wasn’t it fine to leave out at least one child and not make him a pawn in the grand scheme of things? He tried to persuade his father with sugar-coated sincerity, but his father wasn’t convinced easily. Heerak changed tactics. The only person who had his father in the palm of his hands was his male-omega, superdominant mother.

It was a wise decision to win over his mother. His mother was supportive and all Heerak could ask for. His father could control his children, but he was a devoted husband who lost to his wife. Heerak did not know how his father was coaxed into it, but he was eventually allowed to break away.

His siblings wanted their youngest, who successfully broke away, to be on their side. He and his elder sister, who he got along with best, had a meal with each other at least once a week. He maintained his relationship with his older brothers by going golfing and accompanying them to other events. Everything was going according to Heerak’s blueprint.

Being born with a silver spoon in his mouth let him live comfortably.

And now, he got to live a life that others could only envy.

As if to tell him that life wouldn’t be fun if everything went smoothly, there were times where his plans came to a halt. The café franchise that he started with his mother’s help ended in great failure. It wasn’t that he wasn’t making any profits. But Heerak considered this venture to be a failure. No matter what he did, he could not overcome the number-one brand, the one which made people line up from the early morning just to grab a limited-edition tumbler. No matter how aggressive the marketing was and how hard he grilled the PR team, he could not get first place. If he could not get first place, walking away from the succession battle was meaningless. Heerak quickly sold his shares and turned his sights on his next-best plan.

He set his eyes on the food industry. Heerak launched “Sartago,” a family restaurant with a salad bar as its main feature. His parents and siblings were doubtful of its success and called it a red ocean1A business term referring to the “known market space,” where companies are highly competitive. Opposite of “blue ocean,” both coined by W. Chan Kim and Renée Mauborgne in their book Blue Ocean Strategy., but Heerak pushed through with it. Once a month, he would choose one place in the world and have a special salad bar with that region’s specialty foods. If one month was Busan’s milmyeon2Thin, wheat flour based noodles, similar to naengmyun. It is eaten in a cold broth with vegetable and egg toppings. It’s a signature dish from Busan, Korea., the next month could be Chicago and feature Chicago-style deep-dish pizza. He also determined that the decline in family diners was due to the high price, so he drastically lowered the cost.

It was a wild success. He got to taste the victory that he had been waiting for all this time.

He struck while the iron was hot and expanded his restaurant extensively. Now, he could see the signboard for this restaurant in every corner of Korea. His siblings, who invested with no real expectation, could all smile proudly and say that they knew he could do it. Now that Sartago was always at the top of all the articles about family restaurants, Heerak could finally smile in satisfaction.

Comments (1)

Leave a Reply Cancel reply

You must Register or Login to post a comment.

1 Comment

  1. sunnysunny

    I feel like it’s too short but I can’t wait for what will happen next!

    February 19 at 7:53 am
    Log in to Reply

Comments (1)

  1. sunnysunny

    I feel like it’s too short but I can’t wait for what will happen next!

    February 19 at 7:53 am
    Log in to Reply

Cancel reply

You must Register or Login to post a comment.

List Comment Prev Next
 
Purchase Coins
Next
Previous
Registration
*
Display Name
This field can not be left blank.
Please enter valid data.
*
Username
Username cannot be left blank.
Please enter valid data.
This username is already registered, please choose another one.
This username is invalid. Username must be in lowercases.
*
Email Address
Email Address cannot be left blank.
Please enter valid email address.
Please enter valid email address.
This email is already registered, please choose another one.
*
Confirm Email Address
Confirm Email Address can not be left blank.
Please enter email address again.
Please enter email address again.
Please enter email address again.
*
Password.
Password cannot be left blank.
Please enter valid data.
Please enter at least 12 characters.
Please use atleast one lowercase character.
Please use atleast one uppercase character.
Please use atleast one numeric character.
    Strength: Very Weak
    Agree to the WordExcerpt Terms of Use
    Required
    Please enter valid data.

    (Use Cropper to set image and
    use mouse scroller for zoom image.)

    Payment Gateway
    How you want to pay?
    Enter Coupon Code
    Please enter the coupon code.
    Coupon code is not valid.
    Coupon code is not valid for the selected plan.
    Coupon code has expired.
    Apply
    Payment Summary

    Coins To Purchase:
    Discount Amount:
    Final Total Amount:
    Submit
    Already have an account? Login
     
     
     
     
    Purchase Coins
    Next
    Previous
    Registration
    *
    Display Name
    This field can not be left blank.
    Please enter valid data.
    *
    Username
    Username cannot be left blank.
    Please enter valid data.
    This username is already registered, please choose another one.
    This username is invalid. Username must be in lowercases.
    *
    Email Address
    Email Address cannot be left blank.
    Please enter valid email address.
    Please enter valid email address.
    This email is already registered, please choose another one.
    *
    Confirm Email Address
    Confirm Email Address can not be left blank.
    Please enter email address again.
    Please enter email address again.
    Please enter email address again.
    *
    Password.
    Password cannot be left blank.
    Please enter valid data.
    Please enter at least 12 characters.
    Please use atleast one lowercase character.
    Please use atleast one uppercase character.
    Please use atleast one numeric character.
      Strength: Very Weak
      Agree to the WordExcerpt Terms of Use
      Required
      Please enter valid data.

      (Use Cropper to set image and
      use mouse scroller for zoom image.)

      Payment Gateway
      How you want to pay?
      Enter Coupon Code
      Please enter the coupon code.
      Coupon code is not valid.
      Coupon code is not valid for the selected plan.
      Coupon code has expired.
      Apply
      Payment Summary

      Coins To Purchase:
      Discount Amount:
      Final Total Amount:
      Submit
      Already have an account? Login
       
      Forgot Password
      Please enter your email address or username below.
      *
      Username OR Email Address
      Username can not be left blank.
      Please enter valid data.
      Submit
       
      Registration
      *
      Display Name
      This field can not be left blank.
      Please enter valid data.
      *
      Username
      Username cannot be left blank.
      Please enter valid data.
      This username is already registered, please choose another one.
      This username is invalid. Username must be in lowercases.
      *
      Email Address
      Email Address cannot be left blank.
      Please enter valid email address.
      Please enter valid email address.
      This email is already registered, please choose another one.
      *
      Confirm Email Address
      Confirm Email Address can not be left blank.
      Please enter email address again.
      Please enter email address again.
      Please enter email address again.
      *
      Password.
      Password cannot be left blank.
      Please enter valid data.
      Please enter at least 12 characters.
      Please use atleast one lowercase character.
      Please use atleast one uppercase character.
      Please use atleast one numeric character.
        Strength: Very Weak
        Agree to the WordExcerpt Terms of Use
        Required
        Please enter valid data.
        Submit

        (Use Cropper to set image and
        use mouse scroller for zoom image.)

        Already have an account? Login
         
        Welcome Back
        *
        Email or Username
        Username can not be left blank.
        Please enter valid data.
        *
        Password
        Password can not be left blank.
        Please enter valid data.
        Please enter at least 1 characters.
        LOGIN
        Forgot Password
        Don't have an account? Register
         
         
         

        Sign in

        Lost your password?

        ← Back to WordExcerpt

        Sign Up

        Register For This Site.

        Log in | Lost your password?

        ← Back to WordExcerpt

        Lost your password?

        Please enter your username or email address. You will receive a link to create a new password via email.

        ← Back to WordExcerpt

        Premium Chapter

        You are required to login first

        Premium Chapter

        You have not logged in yet

        Rated R Mature

        Look At Me

        This series may contain adult themes, explicit content, violence and may not be suitable for viewers under 18. Viewers discretion is strongly advised.

        Are You Over 18?